Mission 01
World class training
Establish a world-class grassroots academy to develop and nurture local talent, fostering ownership and community engagement among fans.
About us
Football, run with the discipline of public service
Malabar Sports & Recreation Foundation is a not-for-profit company registered under Section 8 of the Companies Act, founded by a group of retired civil servants and their associates with a single aim — promoting football in Kerala and India.
Who we are
Owned by a foundation, not by shareholders
MSRF owns and operates Malabar Challengers Football Club. Because we are not-for-profit, every rupee raised returns to coaching, facilities, nutrition and welfare for the children in our care.
- Founded and governed by retired civil servants of the highest standing
- A not-for-profit Section 8 company — every rupee returns to the game
- Nutrition, education and welfare tracked alongside football
- Transparent progress reporting for every parent
Our mission
Four things we promise every family
Mission 02
Top tier coaching
Implement top-tier coaching practices tailored to Indian conditions, ensuring the highest standards of training and development.
Mission 03
Empowerment
Give young boys and girls opportunities to lead productive lives by channelling their creative energy away from negative influences.
Mission 04
Comprehensive growth
Promote proper nutrition and physical development while encouraging responsible parental involvement in every child's progress.
Our vision
Where we intend to take Indian football
Restore
Restore Kerala's football prominence and elevate Indian football to international standards.
Promote
Promote a vibrant sports culture among youth and foster professionalism across the football industry.
Benchmarks
Establish exceptional standards for other clubs and join the National League as a professional team within five years.
Enhance
Enhance the overall Indian football ecosystem with a focus on professionalism and excellence.
Implementation plan
2024 → 2029, step by step
A phased plan that begins with coaches, builds through youth development and ends with a professional team in the National League.
2024
Elite coaching staff training
Shaping top-tier coaches with cutting-edge, internationally accredited programmes supported by Argentinos Juniors coaches.
2024
Youth development programme
Building tomorrow's football stars through expert youth development pathways.
2028
Development of professional team
Transforming talent into elite professionals through strategic team development.
2029
Induction into the National League
Executing our strategy to propel the team into the National Football League.
Be part of the next generation
Whether you are a parent, a coach or a partner, there is a place for you in this project.
Sec. 8
Not-for-profit company
2033
World Cup mission
9
Board directors
Kerala
Home of the club